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Claudia Schiffer Face of Salvatore Ferragmao New Campaign

Talk about a LUX-combination!

Claudia Schiffer has just been announced as the next face for Italian brand Salvatore Ferragamo. She’ll be showcasing the up and coming spring/summer collection.

The essence of this new campaign captures the old Hollywood mystique with Schiffer taking on the role of ‘Grace Kelly’ in the 1955 film ‘To Catch a Thief.’ She graces us with her gorgeous presence and embodies the new collection with unbelievable allure.

For those of you who aren’t familiar with the classic film, it also stars Cary Grant and is set in the French Riveria. The plot features a known jewel thief out to catch a copycat to clear his name and makes quite a fashionable impression while doing so!

The campaign was captured by photo-genius Mario Testino and will be sure to catch our attention as it launches this spring.

So LUXies, how do you feel about this new throw back influence of fashionable style for the Salvatore Ferragamo brand? How does it rank on your LUX-o-meter?

Tagged in: grace kelly, claudia schiffer, to catch a thief movie influence, salvatore ferragmao, springsummer ad campaign,

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