Dior show proves couture is not dead
The Guardian reports that while many believed the recession would force the demand for haute couture out the door, it has done quite the opposite.
On Monday John Galliano presented Christian Dior’s Spring 2011 Couture at the 800-seat Musée Rodin in Paris—a much larger audience than the small, private presentations that couturiers spoke of last year.
Over the summer Givenchy said it would no longer do runway shows. Designer Riccardo Tisci said couture was evolving and “going back to being very exclusive.” Dior proved to differ.
The British newspaper also believes megastars such as Lady Gaga are to thank. There isn’t a price tag for her Giorgio Armani Silver Collection dress, but it probably ran her upward of $90,000.
While even the wealthy are trading in homes and scaling back, a new apartment block in London’s upscale Hyde Park got bids for its 140 million British pound (approximately $221 million) couture penthouse.
Just last week Christian Dior CEO Sidney Toledano said, “It’s been an excellent year for couture.”
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