Fashion Tech Site, Polyvore, Gets Big Financial Infusion
A fashion site aimed at inspiring you to tap into your own creative genius has just recently raised the necessary funds to sustain their efforts! Definitely LUX-worthy news!!
Polyvore allows you to ‘express your style’ by mix and matching different products from all your FAV stores!! Their mind-blowingly sophisticated and sleek software allows you to creating collages that reflect your own fashion inspiration as well as find a whole new way to use your creative talent! What could be a more LUX approach to assisting you in uncovering your own style statement or creative thought process than interacting with a community in a highly visual and emotional way—for any person that ever thought they wanted to be an art director, Polyvore is a site to easily fall in love with!
Polyvore offers an unprecedented level of direct engagement with real products and brands, while its social features make it a powerful platform for the creation and distribution of user-generated advertising.—via official website
They successfully raised $5.6 million in necessary capital, which will ensure this relatively new site to continue on with their greatness!! With this newly secured funding, also comes a new investor, Matrix Partners.
Still only a six-person team, they plan to hire even more engineers and sales people to help take Polyvore to a more profitable level with creative ad campaigns made for users by users!!
So LUX-fashionistas are you Polyvore fans??
Fashion.Life.LUX.
Tagged in: consumer interaction, polyvore, creative genius, matrix partners, online advertising, fashion site,
