Lady LUX

Ready, set, shop! LUXies, the ultra coveted and posh brand Louis Vuitton, announced Friday, May 15, the launch of their first online exclusive product! Can you believe it??? The traditional brick and mortar luxury retailer is branching out into new horizons! Quite progressive for this LUX brand—especially since this is the first time in digital history the company has released any product online BEFORE hitting retail stores.

“Our on-line business has grown rapidly since we launched the e-commerce portion of our site in November 2007,” Louis Vuitton North America President & CEO Daniel Lalonde said. “We are delighted to be able to offer louisvuitton.com clients the exclusive opportunity to purchase this exciting new product prior to its debut in our retail stores.” –via Huffingtonpost.com

The craftsmanship continues with this new release the ‘Totally Monogram Tote’ now available until the 1st of June for quite an investment of $1,100.

Keeping with this new digital platform for this LUX designer, they have also just launched their Twitter presence at @LouisVuitton_US.

“With this new presence on Twitter, we hope to provide not only additional customer service to our clientele, but also a unique look at all aspects of Louis Vuitton,” Lalonde said. “This new forum will allow us to communicate the extensive characteristics of the brand to a broader group and offer followers an exceptional experience with Louis Vuitton.”—via Huffingtonpost.com

High end fashion designers meets tech, what could be more LUX!?! To view the new bag, visit louisvuitton.com. Fashion.Life.LUX.

Tagged in: louis vuitton, twitter, e-commerce, fashion designer, french, north america, @louisvuitton_us, online exclusive, totally monogram tote,

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